PARIS, France — London-based designer Thomas Tait has been awarded the inaugural LVMH Prize, which includes a cash prize of €300,000 (about $409,000) and a yearlong mentorship with management at the luxury goods conglomerate. The jury panel that selected Tait was composed of the creative directors of several fashion brands in the LVMH stable, as well as key executives.
Based in London but originally from Canada, Tait completed a technical degree in womenswear at the Collège LaSalle in his native Montreal before studying at Central Saint Martins, where he earned his MA in fashion. Known for understated silhouettes and clean, fluid lines, Tait debuted his fledging label in Autumn 2010 and designs both womenswear and menswear. His line is now stocked at several influential retailers worldwide, including MatchesFashion.com, Browns, 10 Corso Como and Le Bon Marché.
Two other finalists were each awarded special prizes of €100,000 and year-long coaching: Miuniku, a label by Indian sisters Nikita and Tina Sutradhar, and Hood By Air, the brand founded by New York-based designer Shayne Oliver. But in the end it was Tait who took the top prize.
“The jury was captivated by the personality and the work of Thomas Tait. He is a great talent,” said Delphine Arnault, who masterminded the initiative and is the daughter of LVMH chairman Bernard Arnault, in a statement. “I’m proud LVMH can help him develop his brand. I have no doubt though all the other Prize finalists will have an amazing journey and I wish them luck.”
BUSINESS OF FASHION
THOMAS TAIT – http://www.thomastait.com/